example of conceptual framework in qualitative research proposal

How To Make Conceptual Framework (With Examples and Templates)

We all know that a research paper has plenty of concepts involved. However, a great deal of concepts makes your study confusing.

A conceptual framework ensures that the concepts of your study are organized and presented comprehensively. Let this article guide you on how to make the conceptual framework of your study.

Related: How to Write a Concept Paper for Academic Research

Table of Contents

At a glance: free conceptual framework templates.

Too busy to create a conceptual framework from scratch? No problem. We’ve created templates for each conceptual framework so you can start on the right foot. All you need to do is enter the details of the variables. Feel free to modify the design according to your needs. Please read the main article below to learn more about the conceptual framework.

Conceptual Framework Template #1: Independent-Dependent Variable Model

Conceptual framework template #2: input-process-output (ipo) model, conceptual framework template #3: concept map, what is a conceptual framework.

A conceptual framework shows the relationship between the variables of your study.  It includes a visual diagram or a model that summarizes the concepts of your study and a narrative explanation of the model presented.

Why Should Research Be Given a Conceptual Framework?

Imagine your study as a long journey with the research result as the destination. You don’t want to get lost in your journey because of the complicated concepts. This is why you need to have a guide. The conceptual framework keeps you on track by presenting and simplifying the relationship between the variables. This is usually done through the use of illustrations that are supported by a written interpretation.

Also, people who will read your research must have a clear guide to the variables in your study and where the research is heading. By looking at the conceptual framework, the readers can get the gist of the research concepts without reading the entire study. 

Related: How to Write Significance of the Study (with Examples)

What Is the Difference Between Conceptual Framework and Theoretical Framework?

Both of them show concepts and ideas of your study. The theoretical framework presents the theories, rules, and principles that serve as the basis of the research. Thus, the theoretical framework presents broad concepts related to your study. On the other hand, the conceptual framework shows a specific approach derived from the theoretical framework. It provides particular variables and shows how these variables are related.

Let’s say your research is about the Effects of Social Media on the Political Literacy of College Students. You may include some theories related to political literacy, such as this paper, in your theoretical framework. Based on this paper, political participation and awareness determine political literacy.

For the conceptual framework, you may state that the specific form of political participation and awareness you will use for the study is the engagement of college students on political issues on social media. Then, through a diagram and narrative explanation, you can show that using social media affects the political literacy of college students.

What Are the Different Types of Conceptual Frameworks?

The conceptual framework has different types based on how the research concepts are organized 1 .

1. Taxonomy

In this type of conceptual framework, the phenomena of your study are grouped into categories without presenting the relationship among them. The point of this conceptual framework is to distinguish the categories from one another.

2. Visual Presentation

In this conceptual framework, the relationship between the phenomena and variables of your study is presented. Using this conceptual framework implies that your research provides empirical evidence to prove the relationship between variables. This is the type of conceptual framework that is usually used in research studies.

3. Mathematical Description

In this conceptual framework, the relationship between phenomena and variables of your study is described using mathematical formulas. Also, the extent of the relationship between these variables is presented with specific quantities.

How To Make Conceptual Framework: 4 Steps

1. identify the important variables of your study.

There are two essential variables that you must identify in your study: the independent and the dependent variables.

An independent variable is a variable that you can manipulate. It can affect the dependent variable. Meanwhile, the dependent variable is the resulting variable that you are measuring.

You may refer to your research question to determine your research’s independent and dependent variables.

Suppose your research question is: “Is There a Significant Relationship Between the Quantity of Organic Fertilizer Used and the Plant’s Growth Rate?” The independent variable of this study is the quantity of organic fertilizer used, while the dependent variable is the plant’s growth rate.

2. Think About How the Variables Are Related

Usually, the variables of a study have a direct relationship. If a change in one of your variables leads to a corresponding change in another, they might have this kind of relationship.

However, note that having a direct relationship between variables does not mean they already have a cause-and-effect relationship 2 . It takes statistical analysis to prove causation between variables.

Using our example earlier, the quantity of organic fertilizer may directly relate to the plant’s growth rate. However, we are not sure that the quantity of organic fertilizer is the sole reason for the plant’s growth rate changes.

3. Analyze and Determine Other Influencing Variables

Consider analyzing if other variables can affect the relationship between your independent and dependent variables 3 .

4. Create a Visual Diagram or a Model

Now that you’ve identified the variables and their relationship, you may create a visual diagram summarizing them.

Usually, shapes such as rectangles, circles, and arrows are used for the model. You may create a visual diagram or model for your conceptual framework in different ways. The three most common models are the independent-dependent variable model, the input-process-output (IPO) model, and concept maps.

a. Using the Independent-Dependent Variable Model

You may create this model by writing the independent and dependent variables inside rectangles. Then, insert a line segment between them, connecting the rectangles. This line segment indicates the direct relationship between these variables. 

Below is a visual diagram based on our example about the relationship between organic fertilizer and a plant’s growth rate. 

b. Using the Input-Process-Output (IPO) Model

If you want to emphasize your research process, the input-process-output model is the appropriate visual diagram for your conceptual framework.

To create your visual diagram using the IPO model, follow these steps:

• Determine the inputs of your study . Inputs are the variables you will use to arrive at your research result. Usually, your independent variables are also the inputs of your research. Let’s say your research is about the Level of Satisfaction of College Students Using Google Classroom as an Online Learning Platform. You may include in your inputs the profile of your respondents and the curriculum used in the online learning platform.
• Outline your research process. Using our example above, the research process should be like this: Data collection of student profiles → Administering questionnaires → Tabulation of students’ responses → Statistical data analysis.
• State the research output . Indicate what you are expecting after you conduct the research. In our example above, the research output is the assessed level of satisfaction of college students with the use of Google Classroom as an online learning platform.
• Create the model using the research’s determined input, process, and output.

Presented below is the IPO model for our example above.

c. Using Concept Maps

If you think the two models presented previously are insufficient to summarize your study’s concepts, you may use a concept map for your visual diagram.

A concept map is a helpful visual diagram if multiple variables affect one another. Let’s say your research is about Coping with the Remote Learning System: Anxiety Levels of College Students. Presented below is the concept map for the research’s conceptual framework:

5. Explain Your Conceptual Framework in Narrative Form

Provide a brief explanation of your conceptual framework. State the essential variables, their relationship, and the research outcome.

Using the same example about the relationship between organic fertilizer and the growth rate of the plant, we can come up with the following explanation to accompany the conceptual framework:

Figure 1 shows the Conceptual Framework of the study. The quantity of the organic fertilizer used is the independent variable, while the plant’s growth is the research’s dependent variable. These two variables are directly related based on the research’s empirical evidence.

Conceptual Framework in Quantitative Research

You can create your conceptual framework by following the steps discussed in the previous section. Note, however, that quantitative research has statistical analysis. Thus, you may use arrows to indicate a cause-and-effect relationship in your model. An arrow implies that your independent variable caused the changes in your dependent variable.

Usually, for quantitative research, the Input-Process-Output model is used as a visual diagram. Here is an example of a conceptual framework in quantitative research:

Research Topic : Level of Effectiveness of Corn (Zea mays) Silk Ethanol Extract as an Antioxidant

Conceptual Framework in Qualitative Research

Again, you can follow the same step-by-step guide discussed previously to create a conceptual framework for qualitative research. However, note that you should avoid using one-way arrows as they may indicate causation . Qualitative research cannot prove causation since it uses only descriptive and narrative analysis to relate variables.

Here is an example of a conceptual framework in qualitative research:

Research Topic : Lived Experiences of Medical Health Workers During Community Quarantine

Conceptual Framework Examples

Presented below are some examples of conceptual frameworks.

Research Topic : Hypoglycemic Ability of Gabi (Colocasia esculenta) Leaf Extract in the Blood Glucose Level of Swiss Mice (Mus musculus)

Figure 1 presents the Conceptual Framework of the study. The quantity of gabi leaf extract is the independent variable, while the Swiss mice’s blood glucose level is the study’s dependent variable. This study establishes a direct relationship between these variables through empirical evidence and statistical analysis . 

Research Topic : Level of Effectiveness of Using Social Media in the Political Literacy of College Students

Figure 1 shows the Conceptual Framework of the study. The input is the profile of the college students according to sex, year level, and the social media platform being used. The research process includes administering the questionnaires, tabulating students’ responses, and statistical data analysis and interpretation. The output is the effectiveness of using social media in the political literacy of college students.

Research Topic: Factors Affecting the Satisfaction Level of Community Inhabitants

Figure 1 presents a visual illustration of the factors that affect the satisfaction level of community inhabitants. As presented, environmental, societal, and economic factors influence the satisfaction level of community inhabitants. Each factor has its indicators which are considered in this study.

Tips and Warnings

• Please keep it simple. Avoid using fancy illustrations or designs when creating your conceptual framework. 
• Allot a lot of space for feedback. This is to show that your research variables or methodology might be revised based on the input from the research panel. Below is an example of a conceptual framework with a spot allotted for feedback.

Frequently Asked Questions

1. how can i create a conceptual framework in microsoft word.

First, click the Insert tab and select Shapes . You’ll see a wide range of shapes to choose from. Usually, rectangles, circles, and arrows are the shapes used for the conceptual framework. 

Next, draw your selected shape in the document.

Insert the name of the variable inside the shape. You can do this by pointing your cursor to the shape, right-clicking your mouse, selecting Add Text , and typing in the text.

Repeat the same process for the remaining variables of your study. If you need arrows to connect the different variables, you can insert one by going to the Insert tab, then Shape, and finally, Lines or Block Arrows, depending on your preferred arrow style.

2. How to explain my conceptual framework in defense?

If you have used the Independent-Dependent Variable Model in creating your conceptual framework, start by telling your research’s variables. Afterward, explain the relationship between these variables. Example: “Using statistical/descriptive analysis of the data we have collected, we are going to show how the <state your independent variable> exhibits a significant relationship to <state your dependent variable>.”

On the other hand, if you have used an Input-Process-Output Model, start by explaining the inputs of your research. Then, tell them about your research process. You may refer to the Research Methodology in Chapter 3 to accurately present your research process. Lastly, explain what your research outcome is.

Meanwhile, if you have used a concept map, ensure you understand the idea behind the illustration. Discuss how the concepts are related and highlight the research outcome.

3. In what stage of research is the conceptual framework written?

The research study’s conceptual framework is in Chapter 2, following the Review of Related Literature.

4. What is the difference between a Conceptual Framework and Literature Review?

The Conceptual Framework is a summary of the concepts of your study where the relationship of the variables is presented. On the other hand, Literature Review is a collection of published studies and literature related to your study. 

Suppose your research concerns the Hypoglycemic Ability of Gabi (Colocasia esculenta) Leaf Extract on Swiss Mice (Mus musculus). In your conceptual framework, you will create a visual diagram and a narrative explanation presenting the quantity of gabi leaf extract and the mice’s blood glucose level as your research variables. On the other hand, for the literature review, you may include this study and explain how this is related to your research topic.

5. When do I use a two-way arrow for my conceptual framework?

You will use a two-way arrow in your conceptual framework if the variables of your study are interdependent. If variable A affects variable B and variable B also affects variable A, you may use a two-way arrow to show that A and B affect each other.

Suppose your research concerns the Relationship Between Students’ Satisfaction Levels and Online Learning Platforms. Since students’ satisfaction level determines the online learning platform the school uses and vice versa, these variables have a direct relationship. Thus, you may use two-way arrows to indicate that the variables directly affect each other.

• Conceptual Framework – Meaning, Importance and How to Write it. (2020). Retrieved 27 April 2021, from https://afribary.com/knowledge/conceptual-framework/
• Correlation vs Causation. Retrieved 27 April 2021, from https://www.jmp.com/en_ph/statistics-knowledge-portal/what-is-correlation/correlation-vs-causation.html
• Swaen, B., & George, T. (2022, August 22). What is a conceptual framework? Tips & Examples. Retrieved December 5, 2022, from https://www.scribbr.com/methodology/conceptual-framework/

Written by Jewel Kyle Fabula

in Career and Education , Juander How

Jewel Kyle Fabula

Jewel Kyle Fabula graduated Cum Laude with a degree of Bachelor of Science in Economics from the University of the Philippines Diliman. He is also a nominee for the 2023 Gerardo Sicat Award for Best Undergraduate Thesis in Economics. He is currently a freelance content writer with writing experience related to technology, artificial intelligence, ergonomic products, and education. Kyle loves cats, mathematics, playing video games, and listening to music.

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An Example of a Conceptual Framework with Statement of the Problem

This article shows an example of a conceptual framework. It demonstrates how a conceptual framework and the corresponding statement of the problem are organized and written in a dissertation. Take a look at how it is done, and try to make one for your paper. You may also use this in your thesis.

You may be thinking about too many theories to base your study on. However, a conceptual framework is inbuilt on a theory or model that serves as the basis for your research. Once you have decided which theory to adopt, try to figure out if that theory can best explain the phenomenon with all the associated variables in your study. The example below illustrates how this works.

Example of a Conceptual Framework

This example of a conceptual framework zeroes in on teachers’ professional development activities by espousing the idea. main argument, or thesis that teachers’ classroom performance is a critical factor for student academic performance. The researcher based her assumption from Weiner’s Attribution Theory that external and internal factors can improve performance.

For example, students may attribute their academic performance to their teachers ( external factor ). In contrast, the teachers may attribute their teaching performance to in-service training ( external facto r) and perhaps their teaching efficacy, job satisfaction, and attitude towards the teaching profession ( internal factors ). These relationships are illustrated in Figure 1.

Statement of the Problem

The purpose of this study is to provide baseline data on in-service training for English, Mathematics, and Science Fourth Year High School teachers from the School Year 2006 up to 2010. Also, a professional development model for teachers is proposed.

Specifically, this study sought answers to the following questions:

• What are the most familiar in-service training activities among teachers? And what are their insights about these activities as to: (a) applicability in the classroom, (b) importance in the teaching profession, and (c) impact on student performance?
• What feedback do teachers have of the in-service training programs attended in terms of (a) perception, and (b) satisfaction?
• What are the teachers’ level of teaching efficacy, job satisfaction, and attitude towards the teaching profession?
• What is the performance of the fourth year high school students in their Subject Achievement Tests in three subject areas: English, Mathematics, and Science during the first semester of SY 2010-2011?
• Are the teachers’ perception and satisfaction regarding the in-service training programs predictors of their levels of teaching efficacy, job satisfaction, and attitude towards the teaching profession?
• Are the teachers’ levels of teaching efficacy, job satisfaction, and attitude towards the teaching profession predictors of their student performance in the Subject Achievement Tests?
• What enhanced professional development model for teachers can be developed on the basis of the results of this study?

Organized Flow of Ideas Characterize a Conceptual Framework

Now, you have learned how a theory is used and how the questions in the problem statement are formulated. Take note that the problem statement questions are arranged according to the flow of the conceptual framework.

First, it has questions on an inventory of in-service training activities , followed by the feedback . The next question is about teacher factors , then the results of student performance . The last question relates to the development of the enhanced professional development model .

Notice that all of the factors identified in the study serve as input to the final outcome of the study which is the enhanced professional development model. It is easy to conceptualize what the researcher is trying to incorporate in the training design for teachers’ professional development. It is a systematic representation of the intention, direction, and outcome of the study.

Can you make it? Yes, you can!

© 2015 January 19 M. G. Alvior Updated: 15 December 2020; 14 October 2023

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About the author, mary g. alvior, phd.

Dr. Mary Gillesania Alvior has PhD in Curriculum Development from West Visayas State University. She earned her Master of Arts in Teaching English from De La Salle University, Manila as Commission on Higher Education (CHED) scholar. As academic advisor, she helps learners succeed in their academic careers by providing them the necessary skills and tips in order to survive in this wobbling financial environment. In 2014, she got involved in the establishment of a language institute in the Middle East, particularly in the use of Common European Framework of Reference for Languages (CEFR). Then she went to Thailand and became a lecturer in the international college and handled English and Graduate Education courses. From 2017 to 2021, she became the Focal Person for the Establishment of a Medical School, Director of Curriculum and Instructional Materials Development Office (CIMDO), Head of BAC Secretariat, Quality Management System (QMS) Leader, and TWG member of the Procurement for Medical Equipment. Currently, she is the coordinator of the Project Management Committee for the Establishment of the Medical School. In spite of numerous tasks, she is into data privacy, quality management system, and space industry.

41 Comments

plss help me for my research its all about the effect of hand held devices and social media to the behavior of the stem student. plss help me ,i do not know how to make an SOP , conceptual frame work ,etc.

I have trouble till this time of my MSc. studies to design a comprehensive conceptual framework but this one is simple and easy to replicate however, there are no arrows showing the flow of the ideas, I found it difficult to follow. If you can include the directions of the arrows on the conceptual framework, it will be easy for students to espouse and replicate the idea. Thank you.

kindly help me come up with the conceptual framework am doing my research on,effects of tax revenue on economic performance

Dear NEK, please clarify what you want to do first by writing your statements of the problem. Example questions could be: 1) Is there a relationship between household decision making ability and gender?, 2) Is there a relationship between gender and the tendency to apply for a loan in Village Saving Loan Associations? Your conceptual framework depends on the issue you would like to work on. The purpose of your study should be crystal clear.

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Chapter 4: Theoretical frameworks for qualitative research

Tess Tsindos

Learning outcomes

Upon completion of this chapter, you should be able to:

• Describe qualitative frameworks.
• Explain why frameworks are used in qualitative research.
• Identify various frameworks used in qualitative research.

What is a Framework?

A framework is a set of broad concepts or principles used to guide research.  As described by Varpio and colleagues 1 , a framework is a logically developed and connected set of concepts and premises – developed from one or more theories – that a researcher uses as a scaffold for their study. The researcher must define any concepts and theories that will provide the grounding for the research and link them through logical connections, and must relate these concepts to the study that is being carried out. In using a particular theory to guide their study, the researcher needs to ensure that the theoretical framework is reflected in the work in which they are engaged.

It is important to acknowledge that the terms ‘theories’ ( see Chapter 3 ), ‘frameworks’ and ‘paradigms’ are sometimes used interchangeably. However, there are differences between these concepts. To complicate matters further, theoretical frameworks and conceptual frameworks are also used. In addition, quantitative and qualitative researchers usually start from different standpoints in terms of theories and frameworks.

A diagram by Varpio and colleagues demonstrates the similarities and differences between theories and frameworks, and how they influence research approaches. 1(p991) The diagram displays the objectivist or deductive approach to research on the left-hand side. Note how the conceptual framework is first finalised before any research is commenced, and it involves the articulation of hypotheses that are to be tested using the data collected. This is often referred to as a top-down approach and/or a general (theory or framework) to a specific (data) approach.

The diagram displays the subjectivist or inductive approach to research on the right-hand side. Note how data is collected first, and through data analysis, a tentative framework is proposed. The framework is then firmed up as new insights are gained from the data analysis. This is referred to as a specific (data) to general (theory and framework) approach .

Why d o w e u se f rameworks?

A framework helps guide the questions used to elicit your data collection. A framework is not prescriptive, but it needs to be suitable for the research question(s), setting and participants. Therefore, the researcher might use different frameworks to guide different research studies.

A framework informs the study’s recruitment and sampling, and informs, guides or structures how data is collected and analysed. For example, a framework concerned with health systems will assist the researcher to analyse the data in a certain way, while a framework concerned with psychological development will have very different ways of approaching the analysis of data. This is due to the differences underpinning the concepts and premises concerned with investigating health systems, compared to the study of psychological development. The framework adopted also guides emerging interpretations of the data and helps in comparing and contrasting data across participants, cases and studies.

Some examples of foundational frameworks used to guide qualitative research in health services and public health:

• The Behaviour Change Wheel 2
• Consolidated Framework for Implementation Research (CFIR) 3
• Theoretical framework of acceptability 4
• Normalization Process Theory 5
• Candidacy Framework 6
• Aboriginal social determinants of health 7(p8)
• Social determinants of health 8
• Social model of health 9,10
• Systems theory 11
• Biopsychosocial model 12
• Discipline-specific models
• Disease-specific frameworks

E xamples of f rameworks

In Table 4.1, citations of published papers are included to demonstrate how the particular framework helps to ‘frame’ the research question and the interpretation of results.

Table 4.1. Frameworks and references

As discussed in Chapter 3, qualitative research is not an absolute science. While not all research may need a framework or theory (particularly descriptive studies, outlined in Chapter 5), the use of a framework or theory can help to position the research questions, research processes and conclusions and implications within the relevant research paradigm. Theories and frameworks also help to bring to focus areas of the research problem that may not have been considered.

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• Freeman T, Baum F, Lawless A, et al. Revisiting the ability of Australian primary healthcare services to respond to health inequity. Aust J Prim  Health . 2016;22(4):332-338. doi:10.1071/PY14180
• Couzos S. Towards a National Primary Health Care Strategy: Fulfilling Aboriginal Peoples Aspirations to Close the Gap . National Aboriginal Community Controlled Health Organisation. 2009. Accessed February 15, 2023. https://researchonline.jcu.edu.au/35080/
• Napier AD, Ancarno C, Butler B, et al. Culture and health. Lancet . 2014;384(9954):1607-1639. doi:10.1016/S0140-6736(14)61603-2
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• McCrae JS, Robinson JAL, Spain AK, Byers K, Axelrod JL. The Mitigating Toxic Stress study design: approaches to developmental evaluation of pediatric health care innovations addressing social determinants of health and toxic stress. BMC Health Serv Res . 2021;21:71. doi:10.1186/s12913-021-06057-4
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Qualitative Research – a practical guide for health and social care researchers and practitioners Copyright © 2023 by Darshini Ayton; Tess Tsindos; Danielle Berkovic is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Defining The Conceptual Framework

Making a conceptual framework, conceptual framework for dmft students, conceptual framework guide, example frameworks, additional framework resources.

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What is it?

• The researcher’s understanding/hypothesis/exploration of either an existing framework/model or how existing concepts come together to inform a particular problem. Shows the reader how different elements come together to facilitate research and a clear understanding of results.
• Informs the research questions/methodology (problem statement drives framework drives RQs drives methodology)
• A tool (linked concepts) to help facilitate the understanding of the relationship among concepts or variables in relation to the real-world. Each concept is linked to frame the project in question.
• Falls inside of a larger theoretical framework (theoretical framework = explains the why and how of a particular phenomenon within a particular body of literature).
• Can be a graphic or a narrative – but should always be explained and cited
• Can be made up of theories and concepts

What does it do?

• Explains or predicts the way key concepts/variables will come together to inform the problem/phenomenon
• Gives the study direction/parameters
• Helps the researcher organize ideas and clarify concepts
• Introduces your research and how it will advance your field of practice. A conceptual framework should include concepts applicable to the field of study. These can be in the field or neighboring fields – as long as important details are captured and the framework is relevant to the problem. (alignment)

What should be in it?

• Variables, concepts, theories, and/or parts of other existing frameworks

How to make a conceptual framework

• With a topic in mind, go to the body of literature and start identifying the key concepts used by other studies. Figure out what’s been done by other researchers, and what needs to be done (either find a specific call to action outlined in the literature or make sure your proposed problem has yet to be studied in your specific setting). Use what you find needs to be done to either support a pre-identified problem or craft a general problem for study. Only rely on scholarly sources for this part of your research.
• Begin to pull out variables, concepts, theories, and existing frameworks explained in the relevant literature.
• If you’re building a framework, start thinking about how some of those variables, concepts, theories, and facets of existing frameworks come together to shape your problem. The problem could be a situational condition that requires a scholar-practitioner approach, the result of a practical need, or an opportunity to further an applicational study, project, or research. Remember, if the answer to your specific problem exists, you don’t need to conduct the study.
• The actionable research you’d like to conduct will help shape what you include in your framework. Sketch the flow of your Applied Doctoral Project from start to finish and decide which variables are truly the best fit for your research.
• Create a graphic representation of your framework (this part is optional, but often helps readers understand the flow of your research) Even if you do a graphic, first write out how the variables could influence your Applied Doctoral Project and introduce your methodology. Remember to use APA formatting in separating the sections of your framework to create a clear understanding of the framework for your reader.
• As you move through your study, you may need to revise your framework.
• Note for qualitative/quantitative research: If doing qualitative, make sure your framework doesn’t include arrow lines, which could imply causal or correlational linkages.
• Conceptural and Theoretical Framework for DMFT Students This document is specific to DMFT students working on a conceptual or theoretical framework for their applied project.
• Conceptual Framework Guide Use this guide to determine the guiding framework for your applied dissertation research.

Let’s say I’ve just taken a job as manager of a failing restaurant. Throughout the first week, I notice the few customers they have are leaving unsatisfied. I need to figure out why and turn the establishment into a thriving restaurant. I get permission from the owner to do a study to figure out exactly what we need to do to raise levels of customer satisfaction. Since I have a specific problem and want to make sure my research produces valid results, I go to the literature to find out what others are finding about customer satisfaction in the food service industry. This particular restaurant is vegan focused – and my search of the literature doesn’t say anything specific about how to increase customer service in a vegan atmosphere, so I know this research needs to be done.

I find out there are different types of satisfaction across other genres of the food service industry, and the one I’m interested in is cumulative customer satisfaction. I then decide based on what I’m seeing in the literature that my definition of customer satisfaction is the way perception, evaluation, and psychological reaction to perception and evaluation of both tangible and intangible elements of the dining experience come together to inform customer expectations. Essentially, customer expectations inform customer satisfaction.

I then find across the literature many variables could be significant in determining customer satisfaction. Because the following keep appearing, they are the ones I choose to include in my framework: price, service, branding (branched out to include physical environment and promotion), and taste. I also learn by reading the literature, satisfaction can vary between genders – so I want to make sure to also collect demographic information in my survey. Gender, age, profession, and number of children are a few demographic variables I understand would be helpful to include based on my extensive literature review.

Note: this is a quantitative study. I’m including all variables in this study, and the variables I am testing are my independent variables. Here I’m working to see how each of the independent variables influences (or not) my dependent variable, customer satisfaction. If you are interested in qualitative study, read on for an example of how to make the same framework qualitative in nature.

Also note: when you create your framework, you’ll need to cite each facet of your framework. Tell the reader where you got everything you’re including. Not only is it in compliance with APA formatting, but also it raises your credibility as a researcher. Once you’ve built the narrative around your framework, you may also want to create a visual for your reader.

See below for one example of how to illustrate your framework:

If you’re interested in a qualitative study, be sure to omit arrows and other notations inferring statistical analysis. The only time it would be inappropriate to include a framework in qualitative study is in a grounded theory study, which is not something you’ll do in an applied doctoral study.

A visual example of a qualitative framework is below:

Some additional helpful resources in constructing a conceptual framework for study:

• Problem Statement, Conceptual Framework, and Research Question. McGaghie, W. C.; Bordage, G.; and J. A. Shea (2001). Problem Statement, Conceptual Framework, and Research Question. Retrieved on January 5, 2015 from http://goo.gl/qLIUFg
• Building a Conceptual Framework: Philosophy, Definitions, and Procedure
• https://www.scribbr.com/dissertation/conceptual-framework/
• https://www.projectguru.in/developing-conceptual-framework-in-a-research-paper/

Conceptual Framework Research

A conceptual framework is a synthetization of interrelated components and variables which help in solving a real-world problem. It is the final lens used for viewing the deductive resolution of an identified issue (Imenda, 2014). The development of a conceptual framework begins with a deductive assumption that a problem exists, and the application of processes, procedures, functional approach, models, or theory may be used for problem resolution (Zackoff et al., 2019). The application of theory in traditional theoretical research is to understand, explain, and predict phenomena (Swanson, 2013). In applied research the application of theory in problem solving focuses on how theory in conjunction with practice (applied action) and procedures (functional approach) frames vision, thinking, and action towards problem resolution. The inclusion of theory in a conceptual framework is not focused on validation or devaluation of applied theories. A concise way of viewing the conceptual framework is a list of understood fact-based conditions that presents the researcher’s prescribed thinking for solving the identified problem. These conditions provide a methodological rationale of interrelated ideas and approaches for beginning, executing, and defining the outcome of problem resolution efforts (Leshem & Trafford, 2007).

The term conceptual framework and theoretical framework are often and erroneously used interchangeably (Grant & Osanloo, 2014). Just as with traditional research, a theory does not or cannot be expected to explain all phenomenal conditions, a conceptual framework is not a random identification of disparate ideas meant to incase a problem. Instead it is a means of identifying and constructing for the researcher and reader alike an epistemological mindset and a functional worldview approach to the identified problem.

Grant, C., & Osanloo, A. (2014). Understanding, Selecting, and Integrating a Theoretical Framework in Dissertation Research: Creating the Blueprint for Your “House. ” Administrative Issues Journal: Connecting Education, Practice, and Research, 4(2), 12–26

Imenda, S. (2014). Is There a Conceptual Difference between Theoretical and Conceptual Frameworks? Sosyal Bilimler Dergisi/Journal of Social Sciences, 38(2), 185.

Leshem, S., & Trafford, V. (2007). Overlooking the conceptual framework. Innovations in Education & Teaching International, 44(1), 93–105. https://doi-org.proxy1.ncu.edu/10.1080/14703290601081407

Swanson, R. (2013). Theory building in applied disciplines . San Francisco: Berrett-Koehler Publishers.

Zackoff, M. W., Real, F. J., Klein, M. D., Abramson, E. L., Li, S.-T. T., & Gusic, M. E. (2019). Enhancing Educational Scholarship Through Conceptual Frameworks: A Challenge and Roadmap for Medical Educators . Academic Pediatrics, 19(2), 135–141. https://doi-org.proxy1.ncu.edu/10.1016/j.acap.2018.08.003

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Conceptual Framework: Complete Guide With Definition, Tips, & Examples

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A conceptual framework is a structure that guides the research process and provides a basis for interpreting and analyzing data. It helps researchers to understand how various factors and variables interact with each other in a study. The conceptual framework allows to identify the most important aspects of a research topic and figure out how to go about investigating it. It's usually presented as a diagram or flowchart that shows how the different variables influence fit together.

If you are reading this, chances are you are engaged in serious research and wondering what a conceptual framework means and why it matters. One of the requirements when conducting a study or preparing a research proposal , whether you are a novice or experienced scholar, is writing a conceptual framework. Therefore, it is essential to have a clear understanding of what a conceptual framework is and how to develop it. This guide offers a detailed conceptual framework definition, describes a step-by-step process of creating it, highlights its importance in qualitative research, and identifies which types you can use. The article also provides conceptual framework examples and additional tips to enhance your research skills and help you grasp ways of presenting a scientific paper.  Alternatively, you can simply reach out to our professional dissertation writers and get your study finished for you effort-free.

What Is a Conceptual Framework: Definition

Conducting research is an integral part of life because it serves as a source of knowledge, innovation, and reliable information. It is also a demanding activity requiring one to assess information about specific issues. This is normally realized through formulating research questions or writing a hypothesis , investigating and analyzing data critically, and identifying solutions to a problem.  To ensure the study is presented coherently to readers, a conceptual framework must be created. It allows you to explain the elements of the work, provide a detailed and logical view of concepts, and highlight how the various components of a project are interrelated. Conceptual frameworks are usually used as visual depictions that help in clarifying and organizing ideas or identifying relationships that will be used in framing your work. They are considered a way of synthesizing existing knowledge and helping readers understand the issues a study is focusing on. Conceptual frameworks can be built around new ideas, existing viewpoints, or new interpretations of preexisting problems. The purpose of a conceptual framework is to create a structure that maps out interconnected concepts across the investigation.

Conceptual Framework in Research

The conceptual framework can be a confusing component of qualitative research . This term is often incorrectly used interchangeably with a theoretical model . However, the two differ in their basis and extent.  A conceptual framework is a broad representation of key concepts and their relationships that researchers develop based on their own experiences, observations, or ideas. It is used to organize and clarify ideas and variables within a study. On the other hand, a theoretical framework is based on established theories or models from prior research studies or academic literature. It provides a lens or perspective through which to view the research problem and guides the selection of research methods, data collection , and analysis. In essence, a conceptual framework is more subjective and developed by the researcher, while a theoretical framework is more objective and grounded in established theories or models.  Think of a conceptual framework in research as a bridge that connects the context, theory, and structure of your work. Specifically, you use it to integrate your knowledge of different aspects of an investigation and create a logical tool that shows how various distinct parts are interlinked. Ideally, you will reflect on this part when deliberating on the implications of your results.

Importance of Conceptual Frameworks

Now that you have a clear understanding of what a conceptual framework is in research and its role, it is essential to highlight the significance of conceptual frameworks. Here are some additional points to consider:

• Offer a structure to organize your ideas about the research problem and look into your work’s objectives
• Help address questions comprehensively by providing a basis for refining your research design and methodology
• Function as a frame for choosing suitable techniques to assist in collecting and analyzing data, which directs your focus to relevant information
• Act as a system that you use to identify, select, engage with, and integrate appropriate theories and studies
• Make your findings understandable and relatable to other works
• Keep you on track by simplifying and presenting the association between complex variables
• Help conceptualize your position, reflect on how you approach an inquiry, and select relevant methodological direction
• Serve as a mechanism for considering and thinking about the significance of your dissertation or thesis and further research in the field.

Types of Conceptual Framework

The different types of conceptual frameworks arise mainly because studies are unique and have various purposes. Scholars usually select the most suitable model based on their hypothesis and objectives. Note that no particular structure is superior to another since each fulfills a specific aim. Here is a list of conceptual framework styles you may be interested in:

• Taxonomy Apply this in organizing your concepts logically or classifying relevant elements of a framework.
• Conceptual model Is used as the basis for developing a conceptual framework by helping you establish a solid understanding of vital ideas.
• Visual representation You can also create a visual map to illustrate how different thoughts are linked together in your work. Consider this as a mind map.
• Mathematical description If your focus is on technical subjects such as computer science or mathematics, this one is for you. It allows to explain and gain insights into how mathematical objects or notations are related.
• Working hypothesis Used for testing new ideas by focusing your study on specific details.
• Descriptive categories Suitable for creating, organizing, and understanding complex systems/problems by dividing them into small units/parts.
• Pillar questions Focuses on exploring factors influencing success within organizations.
• Practical type Applicable to programming where it helps in developing, managing, and manipulating types such as their hierarchies, how they are related, or safety issues.
• Models of operations research Emphasizes the scientific method when approaching research in which facts are established objectively through experimentation and testing.
• Formal hypothesis Requires identifying an issue, relevant dependent and independent variables, and controls.

Conceptual Framework Example Diagram

Various sample illustrations can help you in developing your understanding if you need to learn more about how to write a conceptual framework. For instance, you can use a conceptual framework template and fill in your project’s details. This is a quick and effective way of presenting your underlying variables and elements, as well as demonstrating how they are related. Below is an example of a conceptual framework diagram.

How to Create a Conceptual Framework?

After learning the basics of creating a conceptual framework, it is necessary to start developing your own. This should be a straightforward undertaking if you follow the process described here below. Remember that it does not have to look exactly like others because factors such as amount of ideas to be incorporated, your research phenomenon, and the extent of your model must be considered. In this section, we offer a deeper description of how to develop a conceptual framework through a step-by-step process. 

1. Determine Key Concepts in Existing Literature

Commence developing a conceptual framework by examining the existing body of literature on your research topic to find key ideas that other researchers have used. Focus on specific factors described in publications that are important for your work or dissertation proposal , what the literature says about them, and how they are related. Also, you should attend to what you read by looking at section’s titles as this helps orient you in a direction of the most essential information. Besides, consider the beginning and end of a study because most authors respectively introduce and summarize important issues in these sections. Additionally, take note of recurring phrases or words in documents because the frequency with which some variables occur demonstrates their relative value and will point you toward that main concept.

2. Come Up With a Research Question

After conducting the literature review, you have insights into the main ideas surrounding your topic. A vital phase of developing your conceptual frame work that follows involves formulating a research question to guide the exploration. You need to be specific here by laying out specific details about the what, who, where, when, how , and why of your theme. Keep in mind that providing concise and defined answers to anything you come up with is essential at this stage. If you cannot address an issue wholly and accurately, create another one. This is important because a problem forms a foundation of the conceptual framework as it influences the selection of appropriate designs and approaches to be used in your work. For example, you can formulate a question such as: 

“What is the influence of service quality on service loyalty ?”

 Potential methods for a study here may include surveys, questionnaires, and an experiment.

3. Identify Your Independent and Dependent Variables

The next step, as you continue creating a conceptual framework, necessitates identifying your independent and dependent variables . This is usually done after you have explored other studies thoroughly and identified essential concepts for your work.  An independent variable is that which you can control, such as “ service quality ” from our previous example.  A dependent variable is what you will measure, e.g. “ service loyalty ”.  While the two differ, they are related directly because if one changes, the other acts correspondingly. As can be seen, the question formulated earlier determines the ideas selected in this part of developing a research paper , thesis, or dissertation conceptual framework.

4. Create a Model Representing Causal Relationship

Now that you have your essential variables, you must establish how they relate to each other. Note that any direct connection between them does not automatically mean that there is already a cause-and-effect type of association. You should still demonstrate how they affect each other. An effective technique here entails creating a visual representation with an arrow indicating how your ideas interact. This acts as the framework and conceptual map for a study that clarifies how an independent variable causes changes in your dependent variable.  A pictorial example of conceptual framework demonstrating a cause-and-effect relationship between service quality and service loyalty is provided below.

5. Include Other Variables

You also need to define other variables and include them in your conceptual framework. After reviewing other studies, you must have encountered numerous concepts that affect your topic. However, since you cannot select all the existing ideas for your research, it is important to focus on the most relevant ones. Additional variables that you should consider include:

Moderating Variables

Moderating variables are those that influence the relationship between your two main variables in the research conceptual framework by altering their strength or direction. They are represented by illustrating when or based on which conditions a certain effect is anticipated.  You can use them to reinforce, refute, or influence how your independent construct relates to the dependent one. This helps in determining your findings’ external validity.  Using moderating variables is beneficial as they demonstrate the association between different ideas in your topic, enhance your study design, and offer an explanation of why a specific outcome happened.  In turn, this provides more accurate and realistic findings by presenting insights into connotations that could otherwise not have been achieved. In our sample of conceptual framework in the research paper, the customer’s income is an example of a moderator variable .

Mediating Variables

Mediating variables are also essential in a conceptual framework because they help you understand the mechanism by which your two primary variables are connected. You can either include them in your research design, in which case the study will focus on changing the mediator, or in your findings to explain how a specific effect happened.  Mediating variables are usually caused by an independent variable and affect your dependent variable . This enables you to describe the kind of linkage between them. In turn, this contributes to determining the nature of your work more functionally and accurately.  Based on our previous question, an example of a mediator in a conceptual framework would be customer satisfaction .

Control variables

You should also consider control variables in your conceptual framework. They allow you to define the factors under your control . These elements may potentially affect your project’s findings. However, they are not very important when developing your model, meaning that you will not be studying them.  Control variables have an ability to decrease the impact of other elements outside your work’s scope. This enhances your study’s validity by ensuring that nothing affects the relationship you are examining. As you continue learning about how to make a conceptual framework, remember that these variables are generally kept constant throughout the investigation.  You can depict them directly by altering only an independent construct, indirectly through random selection to lessen their influence, or statistically to isolate their effects.  An example of a control variable in a conceptual model is a health condition requiring a special diet.

6. Revise Your Conceptual Framework

Now that you have followed all previous steps, the final phase is to edit and revise your conceptual framework and make any necessary changes. Regardless of how you demonstrate your model, ensure that all variables, including their names, are laid out. Also, make sure that your diagram illustrates connections between concepts using arrows, lines, and boxes. Remember that you should reflect on your research question at this stage as this makes the framework relevant to your topic.

Conceptual Framework Examples

At this point, you have what it takes to prepare your framework. However, you must examine numerous samples concerning your topic since this makes the creation process more accurate and significant. If you still need a better understanding of the entire process of developing a model, look at the following concrete examples of conceptual framework. Example of conceptual framework in research paper

Tips on Developing a Conceptual Framework

Here are extra tips to help you make a conceptual framework:

• Keep things simple by avoiding fancy designs during the development process.
• Seek feedback and suggestions by sharing your model with the research panel or peers in your field. This leaves room for revisions and improvements based on the response you will get.
• Always double-check whether you clearly understand your model’s objective.
• Focus on your comprehension of different variables and how they relate to each other during the creation process.
• Ensure that all the included concepts are aligned with your work’s aims.

Bottom Line on Conceptual Framework

In this article, you have learned what a conceptual framework is. Defining this term should not be troublesome now. It is a key part of any research study because it helps you articulate your main ideas, their relationship, and why your work is important.  The guide also offered an extensive description of this model’s role in research, its structure, and how to write a conceptual framework for your project. You can now start writing to practically secure grasping all the stated points. If you face any difficulties, look at the examples of conceptual framework templates offered here to reinforce your understanding.

If you face any difficulties with creating a conceptual framework for dissertation or any other kind of research, don’t hesitate and ask for help from a team of professional academic writers. Buy dissertations written from scratch and have your study completed by an expert. 

FAQ on Conceptual Frameworks

1. what is the purpose of having a conceptual framework.

Use a conceptual framework as:

• An analytical tool to examine the state of concepts or variables through research and how they interact.
• A guide for identifying your study methodology and hypotheses.
• An illustration of your research approach.
• A way of generating new interpretations of a topic or concept.
• A means for revealing gaps in knowledge.

2. Is a conceptual framework used in qualitative research?

The basic building blocks of a conceptual framework are concepts, not theories, as used in most quantitative studies. Thus, it is common for scholars to use a conceptual framework in qualitative research because of the exploratory nature of these kinds of investigations. Another reason is that a single concept often cannot address a topic fully in these types of inquiries. Therefore, several ideas and empirical evidence must be extracted, relationships among them highlighted, and their relevance to your investigation mentioned.

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